Jasmine Roth is best known as one of HGTV’s most practical and trusted home renovation experts. Unlike television personalities who rely on dramatic reveals or luxury-focused design, Roth built her reputation around fixing real renovation mistakes and creating homes that work for everyday living.
Her rise has been gradual rather than sudden. She first built credibility through hands-on construction work before becoming widely known on television. As her visibility grew, so did her business opportunities, leading many viewers to ask about Jasmine Roth net worth, particularly as her HGTV presence and business ventures expanded.
This article provides an overview of Jasmine Roth’s life, career, earnings, and estimated net worth, based on publicly available information and industry reporting.
Jasmine Roth – Quick Bio & Facts (2026)
| Full Name | Jasmine Roth |
| Date of Birth | September 17, 1984 |
| Age (2026) | 42 years |
| Birthplace | Virginia, United States |
| Nationality | American |
| Current Residence | Utah, United States |
| Height | Approximately 5 ft 10 in (1.78 m) |
| Profession | Home Designer, Television Host, Entrepreneur, Author |
| Years Active | Construction & Design (2012–present), Television (2017–present) |
| Education | Business degree (Entrepreneurship focus) |
| University | Northeastern University |
| Known For | HGTV home renovation shows |
| TV Shows | Hidden Potential, Help! I Wrecked My House, Rock the Block |
| Company | Built Custom Homes |
| Online Store | The Shop by Jasmine Roth |
| Book | House Story: Insider Secrets to the Perfect Home Renovation (2021) |
| Marital Status | Married |
| Spouse | Brett Roth |
| Children | Two daughters |
| Estimated Net Worth (2026) | $2 million – $2.5 million |
| Main Income Sources | HGTV television work, construction business, book royalties, online retail, brand partnerships |
Early Life and Education
Jasmine Roth was born in Virginia and developed an early interest in building and fixing things rather than decorating spaces. From a young age, she enjoyed hands-on projects and problem-solving, which later influenced her approach to home design.
Instead of pursuing a traditional interior design education, Roth studied business at Northeastern University, focusing on entrepreneurship. Her academic background emphasized budgeting, planning, and project management—skills that later became central to her work in construction and renovation.
This business-first education set her apart from many designers who enter television without direct experience managing large renovation budgets or long-term projects.
Early Career and Entry Into Construction
After completing her studies, Roth worked in corporate roles. While stable, the work did not align with her long-term goals. She wanted a career that combined creativity with tangible results.
In 2012, she left corporate employment and founded Built Custom Homes, a residential construction and renovation company. In the early years, Roth worked directly on job sites, learning construction through experience rather than theory.
This phase of her career laid the foundation for her later television success. By the time she appeared on HGTV, she already had years of hands-on renovation experience.
Television Career
Roth’s hands-on experience and practical mindset eventually drew the attention of HGTV, opening the door to her television career in the late 2010s. Instead of being positioned as a trend-driven designer, she was introduced as someone who understood why renovations fail—and how to fix them properly. Audiences came to know her through shows like Hidden Potential, Help! I Wrecked My House, and Rock the Block.
On screen, Roth focuses less on dramatic reveals and more on solving real problems. Her work centres on correcting poor planning, unfinished renovations, and costly mistakes, with an emphasis on function, safety, and long-term usability. Rather than chasing luxury aesthetics, she prioritises homes that work well long after filming ends.
Income From HGTV and Television
HGTV does not publicly disclose individual salaries, but established hosts generally earn through a mix of per-episode payments, seasonal contracts, and ongoing network relationships. For designers with long-running shows, this structure provides steady income rather than one-time payouts.
Roth’s value to HGTV comes from her reliability and credibility, not celebrity spectacle. Her calm, problem-solving approach has helped her build a lasting presence on the network, allowing her to sustain a consistent television career instead of depending on brief or one-off appearances.
Business Ventures Outside Television
Built Custom Homes
Built Custom Homes remains a central part of Roth’s professional identity. The company focuses on livable, family-oriented homes rather than high-end luxury properties. This business existed before television and continues to operate alongside her media career.
Book Publication
In 2021, Roth published House Story: Insider Secrets to the Perfect Home Renovation. The book focuses on renovation planning, contractor relationships, budgeting, and avoiding common mistakes. It contributes to her income through book sales and reinforces her authority in the renovation space.
Online Store and Brand Work
Roth also operates The Shop by Jasmine Roth, an online décor store offering home-related products aligned with her design philosophy. She participates in select brand partnerships, primarily within the home improvement and lifestyle space.
Jasmine Roth Net Worth (2026)
As of 2026, Jasmine Roth’s net worth is estimated to fall between $2 million and $2.5 million. Rather than coming from a single breakthrough moment, her wealth reflects a mix of steady income streams built over time. These include her ongoing work with HGTV, revenue from Built Custom Homes, royalties from her renovation guidebook, online décor sales, and a small number of carefully chosen brand partnerships.
As with most public figures, exact financial details are not disclosed. The figure above should be viewed as an informed estimate based on publicly available information and industry reporting, rather than a confirmed total.
Career Earnings and Financial Growth
Unlike entertainers whose income spikes quickly, Roth’s earnings have grown gradually. Her financial profile reflects steady progress rather than rapid expansion, supported by diversified income streams rather than a single source.
This slow, controlled growth aligns closely with her professional philosophy and public image.
Personal Life
Jasmine Roth is married to Brett Roth, whom she met during college. The couple has two daughters, born in 2020 and 2024.
Roth maintains a relatively private personal life and does not present a luxury-focused public image. This measured lifestyle supports conservative net worth estimates and reinforces her reputation for practicality.
Current Status (2026)
As of 2026, Roth continues to work with HGTV, manage Built Custom Homes, and expand her digital and retail presence at a controlled pace. She remains selective about projects and partnerships, prioritizing long-term credibility over rapid expansion.
Conclusion
Jasmine Roth’s financial journey is less about quick wins and more about staying the course. She didn’t chase sudden fame or push her name into every possible brand deal. Instead, she built her career slowly—through hands-on experience, careful planning, and decisions that prioritised long-term stability over short-term attention.
As of 2026, Jasmine Roth net worth reflects that approach. It represents years of consistent work across television, construction, publishing, and business, rather than hype-driven success. That steady, grounded path is exactly why her work continues to connect with viewers and homeowners who value solutions that last.
Disclaimer
Net worth figures mentioned in this article are estimates based on publicly available information and industry reporting. Actual financial details may vary due to private assets, liabilities, contractual arrangements, and changing market conditions.
Frequently Asked Questions (FAQs)
What is Jasmine Roth’s net worth in 2026?
As of 2026, Jasmine Roth net worth is estimated to be between $2 million and $2.5 million. This estimate is based on her long-running HGTV work, income from her construction business, book royalties, online décor sales, and select brand partnerships.
How does Jasmine Roth make her money?
Jasmine Roth earns income from several sources, including her television work with HGTV, her company Built Custom Homes, royalties from her renovation book, sales through her online décor store, and a limited number of home-related brand collaborations.
What HGTV shows is Jasmine Roth known for?
She is best known for HGTV shows such as Hidden Potential, Help! I Wrecked My House, and Rock the Block.
Is Jasmine Roth still on HGTV in 2026?
Yes. As of 2026, Jasmine Roth remains active on HGTV and continues to work on renovation-focused programming, particularly projects centred on correcting planning mistakes and unfinished renovations.
Where does Jasmine Roth live now?
Jasmine Roth currently lives in Utah with her family, where she balances television work, business responsibilities, and family life.
Is Jasmine Roth a licensed contractor?
Jasmine Roth has extensive hands-on renovation and construction experience through her company, Built Custom Homes. While specific licensing details are not publicly disclosed, her professional background is rooted in real-world construction work rather than design-only consulting.
